Recently Hikvision has presented its cutting edge Retail Security Solutions at the Indian Retail Forum (IRF) 2017.The 14th edition of IRF held between 19-20September in Mumbai. The event was a crisp barometer of the rapid changes sweeping through the retail scenario in India.
According to Ashish P. Dhakan, MD & CEO, Prama Hikvision India, “India Retail Forum(IRF) is a great platform for networking among existing and potential Retailers, Developers, Logistic& Supply Chain organizations. It is a right fit to showcase latest technology for Retail, Shopping Complex, Mall, Retail Support Technology, Logistic and Warehousing Company on retail & e-commerce Industry.”
He further added, “We had participated in the event to develop and strengthen Hikvision's Brand from an Integrated Retail Solution perspective. We were looking forward to meet the new Retail Technology Company, who can work with us as our Partner.”
The latest products and solutions showcased by Hikvision booth at IRF were as follows:
People counting camera for Visitor Traffic Analysis into the store.
Heat Map solution to know the performance of Merchandise
POS integration with our 'Deep in Mind' NVR to identify internal shrinkage.
Face Recognition to identify the Target customer like no. of Male & Female Target enter into the store and their approximate age group.
ANPR camera for parking management Solution for Hyper Market & Shopping Mall.
Gems & Jewelry Special application camera which can identify small valued articles under light reflection area.
Business Intelligent Solution at a central location to know consolidated report on PAN Store like Traffic analysis, Conversion ratio, Heat Map, Target customer sex, age group, Consumer Behavior analysis, Top line item & bottom line sell etc.
ALL IN ONE Smart Devices connectivity for recording all normal IP Camera and retail smart application device.
At IRF conference, Mr. Ashish P. Dhakan, MD & CEO, Prama Hikvision India, was part of India Retail Forum (IRF) as a distinguished Panelist. He gave insight into Retail Technology by urging to focus on 21st Century business while speaking on the theme- Retail, Relationship and doing things differently to adapt the speed of Retail. He also spoke about Hikvision Retail Solutions on Retail Analytics and Consumer Behavioral Analysis.
He further added, “Hikvision Retail solution is useful in multiple aspects like into Retail business Surveillance, Manpower management, business operations, selection of appropriate product based on Target Customer, Design, Marketing Plan and Loss Prevention.”Ashish P. Dhakan also emphasized more on the use of 'Machine Learning and 'Deep in Mind' technologies in Retail Industry to get deep insight for consumer behavioral analysis
During IRF event Hikvision Retail solution was highly recognized for People Counting, Heat Map, POS Integration, Face analysis & Parking Management Solution.
During the session, thought provoking discussion happened mainly on actual acceptance of futuristic technology into retail by the distinguished panelists. At the event Hikvision booth attracted visitors and delegates from the retail and allied businesses from India and overseas.
For more information, please visit us at www.hikvisionindia.com
